Answers to Frequently
Asked Questions
Three factors sell any
home: Price, Condition of Home and Market
Conditions.
When you're moving up (or down) and
selling one property to buy another you should work with the
same agent to get a better deal for you and to give your agent
the greatest motivation. The agent can list your current
house for free because he's getting the full commission on the
house you're buying. That's usually 3%. So, if you're
buying an $800,000 house the agent gets $24,000. We feel
that's plenty. (Unless you feel your agent should get 3%
of your current $600,000 house plus the $24,000 for your next
home for a total of $42,000. If the agent can't sell your
current house, then he won't collect any commission. That
will motivate your agent!)
When you ask a realtor for a concession
and he says that "We can talk about it", he means NO.
- What should I ask a real estate
agent before I sign a listing contract to sell my home?
-14 powerful questions to ask a real estate
agent before you sign a listing contract to sell your home
- What should I know about buyer
agency?
- What should I watch out for when
selling my home?
-The 9 Most Deadly Mistakes You Can Make
When Selling Your Home - Always
ask yourself what the alternative is to not selling your
home.
1. What should I ask a
real estate agent before I sign a listing contract to sell my
home?
14 powerful questions to ask a real estate
agent before you sign a listing contract to sell your home
1. How long have you been selling real estate?More than 25 years
2. Who do you really work for? Our Client, whether buyer
or seller - just like a lawyer does
3. What is the percent of Sellers compared to Buyers that you
serve? 50/50
4. Can we cancel the listing if we're not happy? Yes, and
we can cancel it if we're not happy
5. Do you have a personal assistant? We're partners, not
just flunkies
6. Do you recommend that I hire an attorney? No - it's a
waste of money
7. May I see your web site? Yes, please do - You're on it
8. What incentives do you give the buyer to purchase my home?
We give the best buyer rebate available
9. Are you fully automated with your own personal computer,
FAX machine, copier, cell phone, car, street pilot navigation, voice mail, etc.?
Yes, plus satellite radio
10. May I see all the paperwork that you are going to ask me
to sign? Yes - In fact we don't know many agents who
blindfold you as you sign - but there are a some
11. Are you a full time real estate broker? Yes
12. I want to give my home the advantage of the latest
marketing strategies. Do you advertise on the realtors MLS,
homesdatabase.com, TheWashingtonPost.Com, Realtors.com, Google,
Yahoo and other search engines? Yes, and more
13. Will you answer my e-mails and phone calls promptly?
Yes, always
14. Why should I list with you rather than any other agent
who is calling on me? Because we're honest! Insurance
salesmen, used car salesmen, and real estate agents have the
most tainted reputations
2. What should I know
about Buyer Agency?
We
protect the best interests of the home buyer.
When contracting with an
agent you should look for the following items in a buyer agency
contract:
- The buyer agent agrees
to represent the best interest of the purchaser.
Buyer agent agrees to
assist and advise the purchaser on negotiating strategies
that will help to procure the home at the most favorable
price, terms and other factors for the purchaser.
In order for the
purchaser to make an informed decision as to whether or not
a particular property is a wise purchase, buyer agent agrees
to disclose to the purchaser all known information,
allowable by state or Federal law, be it positive or
negative, regarding the desired property to purchase.
Buyer agent agrees to
keep all confidential information (that state law allows)
about the purchaser from the seller or listing agent, thus
preventing the seller from gaining an upper hand on
negotiating strategies. Examples would be for whom the buyer
works, household income and maximum price purchaser is
willing to spend.
Buyer agent will not to
take compensation from any outside vendors relating to the
purchase of the home without the knowledge and consent of
the purchaser.
Should two separate
clients of the brokerage firm become interested in the same
property, at or near the same time, the clients that make
the highest offer will likely get the property..
The purchaser will
cooperate with the real estate agent by providing true and
accurate personal and financial information.
You shouldn't commit to
a Buyer Agent on a long term basis until you are comfortable
that the agent will be committed to you.
The purchaser
acknowledges that the buyer agent will be putting in a lot
of time and energy scouring the marketplace for all the
homes that best suit the purchasers needs. The purchaser
will not work with any other real estate agents during the
term of the agreement as long as the agent does not work
with any other buyer.
There are many methods
of compensation for a buyer agent. The most common is having
the agent's commission paid by the seller from the proceeds
of the transaction. Most real estate agents split the listing commission
with
the agent that brings in a buyer so that there is no fee to
the buyer.
3. What should I watch
out for when selling my home?
The 9 Most Deadly Mistakes You Can Make When Selling Your Home
Mistake #1 - Pricing Incorrectly
Every seller wants to
get as much money as possible when they sell their home. But a
listing price that is too high often gets the seller less than a
price that is at market value. If your house is not priced
competitively, people looking in your price range will reject
your house in favor of other, larger homes for the same price.
At the same time, the people who should be looking at your house
will not see it because it is priced over their heads!
Overpricing usually increases time on the market, and that adds
to the carrying costs. Ultimately, overpriced properties
sell below market value.
Mistake #2 - Failing to "Showcase"
the Home
Buyers look for homes, not
houses, and they buy the home in which they would like to live.
Owners who fail to make necessary repairs, who don't spruce up
the house inside and out, touch up the paint and landscape, and
keep it clean and neat chase buyers away as rapidly as RealtorsŪ
can bring them.
If you were selling a car,
you would wash it, or maybe even detail it to get the highest
price. Houses are no different.
Mistake #3 - Using the "Hard Sell"
During Showings
Buying a house is an
emotional decision. People like to "try on" a house and see if
it is comfortable for them. It's difficult for them to do that
if you follow them around pointing out every improvement that
you made. It may even have the opposite effect you want, by
making them feel they are intruding on your private space.
Resist the temptation to
talk the entire time a buyer is there, and let them discover
things on their own. Try a tasteful sign to point out some
hidden amenity that they might miss.
Mistake #4 - Mistaking Lookers for
Buyers
For Sale By Owners always
get more activity than houses listed with an agent. No question
about it, RealtorsŪ will only bring qualified buyers, and these
will be fewer than if you open your front door to everyone who
walks down the street.
Mistake #5 - Not Knowing Your Rights
& Obligations
Real estate law is extensive
and complex; the contract for sale and purchase is a legally
binding document. An improperly written contract can cause the
sale to fall through, or cost you thousands for repairs,
inspections, and remedies for title defects. You must be certain
which repairs and closing costs you are responsible for. You
must know whether the property can legally be sold "as is," and
how deed restrictions and local zoning will affect the
transaction. If there are defects in your title, or if your
property is in conflict with local restrictions, you or your
RealtorŪ must remedy them, or you might have to pay a great
deal.
Mistake #6 - Signing a Listing
Contract with No Way Out
Many times an agent will
have good intentions about marketing your house, but
circumstances can change. There might be a death in the agent's
family, or the agent may decide to quit the business. In these
cases where the agent couldn't or wouldn't perform, you should
have the right to fire your agent. In some companies the broker
will assign your listing to someone else in the office, someone
new in the business that you didn't personally select. Always
protect yourself by getting a guarantee of performance with the
right to cancel.
Mistake #7 - Limiting the Marketing
and Exposure of the Property
The two most obvious
marketing tools (open houses and classified ads) are only
moderately effective. Surprisingly, less than 1% of homes are
sold at an open house. Agents use them to attract future
prospects, not to sell the house!
Advertising studies show
that less than 3% of people purchased their home because they
called on an ad. And if a machine answers, most callers just
hang up without leaving a message.
The right RealtorŪ will
employ a broad spectrum of marketing activities, emphasizing the
ones they believe will work best for you. There are dozens of
more effective ways to find buyers than just open houses and
advertising. By the way, they or a trained member of their staff
will be there every time the phone rings. Did you know that most
calls come in during business hours when sellers are away at
work, and most home showings are between 9:00 and 5:00 Monday
through Friday?
Mistake #8 - Believing that a
Re-finance Appraisal is the Market Value of Your Home
An appraisal is an opinion
of value for a certain purpose. If the lender wants to lend you
the money, they are motivated to have the appraisal come in
higher than market price.
Mistake #9 - Choosing the Wrong
RealtorŪ, or Choosing One for the Wrong Reasons
It's likely that you don't
interview people very often. And yet in order to find the
RealtorŪ who is right for you, you may interview several. The
quality of your home selling experience is dependent upon your
skill at selecting the person best qualified.
It's interesting that in the
real estate business, someone with many successfully closed
transactions usually costs the same as someone who is
inexperienced. Bringing that experience to bear on your
transaction could mean a higher price at the negotiating table,
selling in less time, and with the minimum amount of hassles.
The world is populated with
RealtorsŪ who are wrong for you. For example, the housewife who
sells an occasional house because she needs a little pocket
change, or the insurance salesman who believes he can handle two
careers. Or perhaps your cousin George, who really needs your
business.
The sale of your home could
well be the most important financial transaction you have ever
been involved with. The person you select can make it a
satisfying and profitable activity, or a terrible experience.
It's your home, and your money. The choice of your RealtorŪ is
up to you. Make that selection carefully by choosing Terry
Seaman Realty.
What's in the mind of most sellers and
buyers and real estate agents? Easy money for the realtor
and lots of it! (See how honest we are!)
Real estate agents get into real estate because they can get
licensed in a couple of weeks and make more money than they can
in any other trade. More than 85% drop out during their
first year because they aren't slick enough.
Realtors is a group that gives awards to agents who make the
most money during the year. They advertise and brag about
how much money they make. Can you imagine doctors,
dentists, lawyers, insurance salesmen or other sales persons
doing that? Does that tell you anything?
|